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Marketing Strategy and Competitive Positioning (6th Edition) by Graham Hooley · Bookplated

Marketing Strategy and Competitive Positioning (6th Edition)

Marketing Strategy and Competitive Positioning (6th Edition)

2017584 pages

Written by

Graham Hooley, Nigel Piercy, Brigitte Nicoulaud, John Rudd

Marketing Strategy and Competitive Positioning (6th Edition)

Graham Hooley

xv, 569 pages : 27 cm

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Business planning Marketing -- Management Target marketing Marketing -- Gestion Business and Management Marketingstrategie